Brandon Colker's How to Make Big Bucks from Big Blogs, by Brandon Colker
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Brandon Colker's How to Make Big Bucks from Big Blogs, by Brandon Colker
Read Ebook Brandon Colker's How to Make Big Bucks from Big Blogs, by Brandon Colker
Brandon Colker looks back on how he began in Internet marketing and explores many topics.
Table of contents:
- An Introduction to Passive Income Through Blogging
- Outlining the Appropriate Use of Branding and Self-Promotion
- Identifying a Central Subject or Concept
- Establishing Trust Through Expertise
- Understanding the Importance of Consistency, Clarity, and Quality
- Building the Blog and Attracting an Audience
- Passive Income Explained
- When and How to Monetize (Passively!)
- Expanding Reach Through Additional Mediums
- Leveraging Expert Status to Generate Added Opportunities
Throughout the course of his blogging career, Brandon Colker has made money and lost money. In this book, he'll explain how to avoid the latter.
In chapter two, Colker explains what it means to be self-promoting and how you are a brand. Many people don't realize that their names are their brands and that brand has a voice: your voice!
Chapters 7-10 talk about what everyone wants to know: "How do I turn my passion into dollars?" This will be fleshed out with different opportunities as well as examples.
Passive income, when and how to monetize your blog, expanding your income and reach because of your brand, leveraging your expert status to create additional opportunities, and more are all covered in this easy-to-understand book!
Brandon Colker's How to Make Big Bucks from Big Blogs, by Brandon Colker- Amazon Sales Rank: #93044 in Audible
- Published on: 2015-11-25
- Format: Unabridged
- Original language: English
- Running time: 62 minutes
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Most helpful customer reviews
2 of 2 people found the following review helpful. kind of like that. However By KK *I received this item for free or at a discount in exchange for my honest review*I am a BRAND new blogger, I had only started my blog about a week or two before I received this book. While I never intended on starting a blog to make money, the idea intrigued me. I saw this book, and figured, why not. The writing style is informative, and very straight forward. As a person BRAND new to blogging, I felt there was a lot of information for me to digest and use at my discretion. There was a lot of information presented, and whether I use it or not, I'm not sure. Some of the book did remind me very much of something you would hear at one of those "seminars" where you are invited for cheap coffee in a hotel banquet room and listen to someone talk for an hour and then they convince you to give them $5,000, kind of like that. However, I can't say the information is junk because it was informative to me as someone who knows little about this world. I don't know if I'll dive in and put the effort in up front to make passive income, but if I want to, his information is pretty easy to follow.I don't know if someone more experienced would get a ton of benefit from the book, it does seem to be geared more toward newbies who might need guidance (like go with an established web designer, who is your audience, etc). The writing style is easy to read, and a very quick 44 pages (in large font). I can't say this book will change my life, but then again, I'm still a newbie so you never know :)
0 of 0 people found the following review helpful. Left with lots of doubts. By SandraTWP The truth is, there's not really any big secret to a successful, monetized blog. It's more like... well, a recipe. Everyone has their favorite recipe for pound cake (or bread, or chocolate chip cookies). The truth, however, is that all of these favorite recipes (the ones that work), have certain elements in common. What makes each recipe unique are the ratios... the techniques the writer of the recipe uses... and your personal preference for the end product. After all, if you like chewy chocolate chip cookies and the recipe produces cakey cookies... it might be the perfect recipe for someone else, but just not for you.Which brings me back to this book. At 44 pages long, it's a quick read. Don't be fooled, though. It's not short because it's short on information. It's short because the author doesn't waste paper or time rehashing ideas. He states what you need to know in clear terms, and organizes the book well so you can refer back.Here's the thing: Just because the book is a quick read doesn't mean the realization - the making real - of a solid, well monetized blog will happen quickly. Colker gets the idea across quickly and succinctly, so you (in turn) can spend your time better by actually putting his ideas into action.Unlike other titles I've read on blogging (and reviewed here), Colker doesn't make a pretense of telling you more than he actually does. For example - in Chapter 9, he covers our (branded) presence on social media. I really like two things about his approach. He tells you that you must have this. This is honesty, and I appreciate it. If you were selling a book, you wouldn't keep all the copies at home -- you'd put them in book stores where the customers go. The truth is, no one is going to find your blog unless they know it's there. And those readers? They're on social media. Too many other blogging advisory books pussy foot around, saying to "Do it when you're ready..." Um, being ready is a myth. Do it, be yourself (see chapter 2) and learn as you go.He doesn't pretend that he's telling you everything you need to know about each social media channel. This is a good thing. He gives you perspective to approach your social media presence from, and he uses plenty of good solid, keyword search terms so when you turn to Google, you should get solid, helpful results off the bat.One thing that surprised me about this book. There's very little -- in fact, virtually no, self-promotion. Am I the only one who thinks that's weird? I've read other how-to-make-money-blogging books where I skipped out to check out the writer's blog only to discover (as I suspected) they're not truly making any money on their blogs, and sometimes they're not actually even implementing any of the practices they espouse. Colker's writing seems spot on, but in the book, there is NO reference to any blog of his own. On the back cover, there is a head shot (of the BACK of his head - okay, so he wants his privacy when he's popping out for a latte), but no links, no urls, no domains, no nuthin'. For someone who has written what appears to be a well put together book, we (again) are seeing an author who's not following his own advice (chapter 10). This time around, I went looking for Colker's blog because I thought, after reading this little book, I'd enjoy reading it. Instead, I find my confidence slightly undermined. Why didn't he share his url? Why isn't he driving traffic to his blog?So, you know me (or if you don't, here's a little insight). I went looking. Online.Can't find Mr. Colker. Well... not this one. I mean, I found several Mr. Colkers. But none of them sound like a match for this guy.Taking a look at his Amazon author page, I found some blog posts. Eureka, right? Well, not so much. The blog posts were from a free wordpress site. Any newbie who's done the LEAST little bit of research will tell you that you do NOT use a Wordpress.com site if you want to monetize your blog. You use a self-hosted site, which, if you want to use wordpress. And the posts.... the most recent posts are from May 2014. There's a couple from April, and a couple from March... and that's it.And the topics -- they're all over the place. COMPLETELY the OPPOSITE of what he says in the book. So, I'm thinking, hm, maybe he's using this site for writing samples. Sometimes we writers take on writing for others (I have). This is a good solution to have a fast way to send potential employers samples of your writing on different, unrelated topics. But... Seriously, you're selling a book about blog writing (for money)... show people a blog worth emulating. This isn't it. So don't use it as the sample on your Amazon page. It undermines your credibility.The thing is... There's good solid content in this book. Did he write it? Probably, I have no reason to think he didn't. On the other hand, he could have hired a ghost writer and is now marketing the content that he paid for an owns. If that's the case, I really wise he'd hired the ghost writer to write a good, exemplary blog.Here's MY bottom line: It's a great starting point for a new blogger, and I think it's a great blue print for an experienced blogger starting a new site. It's NOT something I'd rely on for long term guidance. All those unanswered questions, frankly, make me question how much of an expert Mr. Colker really is.I received a copy of this book at not cost in exchange for an honest review. Any opinion expressed here is mine alone.
0 of 0 people found the following review helpful. A Bit Too Basic for Bloggers By Amazon Customer I have had my blog for about four years now and haven't made any big bucks yet so I was curious to see what Brand Colker had to say in How to Make Big Bucks from Big Blogs.First of all, I think the title is a bit misleading when it says big blogs because this is basically a book for beginners. Most beginners aren't instantly going to get a big blog. Even those who have been blogging for years haven't achieved this. It's a bit of a catch 22 because you aren't going to make any money unless you already have a big blog.I think it's a good resource for beginners because it outlines the basics. There was nothing here that was new to me with an established blog. I wanted to see if he had some great formula or missing component I didn't know about but it's all very basic.I received the audio version and the reader sounds very computer generated and isn't very engaging which makes it a bit difficult to stay focused on. It's very short however so I was able to listen to it in it's entirety in just over an hour.While he's good at outlining what you need to do, it lacks the how to. There is no information about where to go to do the things he suggests.This would be a good resource for someone to start out with but if you already have a blog and are just looking to monetize it, How to Make Big Bucks from Big Blogs isn't going to be your answer.Disclaimer: I received this in exchange for my honest review. All opinions are my own.
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